Naver Maps Rebranding
The 2025 NAVER Map Rebranding aims to shift perception from a simple “navigation tool” to a true “Place-based Integrated Experience Platform.” Through a differentiated brand identity and service experience, the project seeks to establish a clear direction that reflects NAVER Map’s future vision. The new brand story highlights NAVER Map as the starting point for every journey, discovery, and daily experience. By redefining how users interact with places, NAVER Map will become the gateway to exploring and engaging with the world around them.
Detailed information about the project available upon request.
The 2025 NAVER Map Rebranding aims to shift perception from a simple “navigation tool” to a true “Place-based Integrated Experience Platform.” Through a differentiated brand identity and service experience, the project seeks to establish a clear direction that reflects NAVER Map’s future vision. The new brand story highlights NAVER Map as the starting point for every journey, discovery, and daily experience. By redefining how users interact with places, NAVER Map will become the gateway to exploring and engaging with the world around them.
Detailed information about the project available upon request.
Creative Director: June Shim
